Italian electronic music duo Mathame have officially introduced their new independent label, NEO Records, alongside their latest single, ‘Oh Baby’. Released on October 23, 2026, the track marks the beginning of an ambitious creative project that will extend beyond music into audiovisual experiences, live events and a multimedia concept called NEOLOGY.

Italian duo Mathame are entering a new chapter in their electronic music career.

Known internationally for their emotionally driven productions and cinematic interpretation of melodic techno, the artists have officially launched NEO Records.

The new imprint arrives with Oh Baby, a production released on October 23 that introduces the label’s first chapter.

The announcement represents an important development for the duo, who have increasingly expanded their activities beyond conventional DJ performances and studio releases.

Rather than focusing exclusively on distributing music, NEO Records is being developed as a creative platform connecting different artistic disciplines.

‘Oh Baby’: The First Release on NEO Records

The label officially begins its catalogue with Oh Baby, a new Mathame production combining their established melodic electronic influences with contemporary club-oriented arrangements.

The track is available on major digital music services and electronic music retailers.

According to Beatport, the extended mix is categorized as Melodic House & Techno and runs at 132 BPM in D-flat minor, with a duration of six minutes and nine seconds.

The track provides the first musical introduction to the direction of NEO Records.

For Mathame, the project represents another opportunity to develop their distinctive sound within an independent creative environment.

Their previous recordings have regularly explored emotional melodies, detailed synthesizer arrangements and atmospheric electronic production.

With Oh Baby, the artists introduce the first chapter of a label intended to reflect that creative identity.

What Is NEO Records?

NEO Records is designed as more than a conventional record label.

According to Mathame’s announcement, the new platform will support artists, encourage experimentation and develop a community around their musical vision.

The project brings together different areas of the electronic music industry, including recorded music, live performances and visual storytelling.

Through the imprint, the duo aim to create opportunities for artists whose work connects with their artistic direction.

The label’s initial creative community includes LYKE, SLVR, JAST and 19:26.

These artists represent part of the musical environment surrounding Mathame and their upcoming projects.

Future release schedules and additional signings have not yet been fully detailed.

NEOLOGY: Music Meets Visual Storytelling

One of the most ambitious elements of the announcement is NEOLOGY, a multimedia project connected to the new label.

The concept is expected to include an audiovisual performance, a short film and a manga.

By incorporating different formats, Mathame are expanding the relationship between their music and visual storytelling.

This approach is closely connected to the duo’s established artistic identity.

Their productions frequently draw on cinematic influences, creating emotional atmospheres through electronic sound design and carefully developed arrangements.

NEOLOGY aims to expand that creative approach into a broader fictional and audiovisual environment.

Further details about its release schedule and complete format have not yet been announced.

From Melodic Techno to ‘Emo Tech’

Throughout their career, Mathame have developed a recognizable identity within melodic electronic music.

Their productions balance powerful rhythms with emotional arrangements, often incorporating dramatic melodies and cinematic textures.

The artists have also used the term emo tech to describe their particular interpretation of contemporary club music.

Rather than approaching electronic music exclusively through technical production or dancefloor functionality, the duo emphasize atmosphere and emotional impact.

Their catalogue includes recordings such as Skywalking, Never Give Up, Nothing Around Us and Follow, their 2026 collaboration with Bonn.

These releases have helped develop their international audience and establish their identity within the melodic house and techno community.

NEO Records now provides an additional platform through which they can continue exploring those influences.

Connecting Music, Events and Community

The new label also builds on Mathame’s experience developing independent live concepts.

In 2025, the duo organized intimate performances in New York and Los Angeles built around an all-night format without audience phone use.

The concept emphasized a closer relationship between artists, music and listeners.

Earlier in 2026, Mathame also performed an extended set at Het Sieraad in Amsterdam before appearing at London’s KOKO.

These experiences reflect their interest in developing club events with distinct artistic identities.

With the launch of NEO Records, the artists are connecting those ambitions with a permanent music platform.

This creates opportunities to develop future events and recordings within the same creative environment.

A New Chapter for Mathame

Artist-founded record labels have become increasingly important within contemporary electronic music.

For producers, independent imprints provide opportunities to develop a consistent musical direction while working with artists who share similar creative interests.

Mathame’s approach goes further by incorporating visual storytelling and audiovisual projects into the label’s identity.

The introduction of NEO Records demonstrates their ambition to develop a broader artistic environment around their music.

With Oh Baby now released, the project officially begins its activities.

The coming months will reveal how its recorded music, live events and NEOLOGY concept develop alongside one another.

Mathame’s ‘Oh Baby’ is available now through NEO Records, marking the beginning of a new independent platform dedicated to music, artistic collaboration and audiovisual creativity.